Newcastle could ‘blow their rivals away’ with new PIF investment

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, the 66-year-old – who served as CEO at Goodison Park between 2004 and 2009 and now runs a football consultancy advising elite clubs – insisted the Magpies are a “very attractive” option for young talent despite their north-east location.

Academy director Steve Harper made key appointments in September as the north-east club continue their push to bring more talent through the ranks.earlier this year that Newcastle “were probably 10 to 12 years behind other category one academies” when he took the job in 2021. “The distractions aren’t quite as bad as they can be in London or Manchester, and it’s a great lifestyle – a great place to live.

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