The We Company has not yet launched its IPO road show to formally solicit feedback from investors. It may begin this process as early as Monday, according to one person familiar with the matter.
The New York-based company lost more than US$900 million in the first half of 2019, up 25 per cent from a year earlier, even as its revenue doubled to US$1.54 billion, as it burned through cash to expand. "The market has changed very much since Uber and Lyft went public. What investors want now is an appropriate discount to price in the risk and have greater comfort that it won't fall below the IPO price," said Barry Oxford, a real estate analyst at D.A. Davidson & Company.WeWork, which was rebranded We Company earlier this year, is backed by Japan's SoftBank Group Corp, which has invested or committed to invest US$10.65 billion since 2017.
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