KOTA KINABALU, June 15 — The newly formed Sabah Health and Wellness Tourism Council has plans to market Sabah as a destination for medical tourism.
“We want to collaborate with the Sabah Tourism Board on how we can effectively advertise this area and attract people from neighbouring countries, particularly the BIMP-EAGA region, to seek health and wellness treatment in Sabah,” he said. “We have had success in other sectors of tourism, such as rural tourism, and there’s no reason why Sabah can’t do the same with medical tourism.