White flight and fast fashion meant Market Street never got the attention it deserved. Could the 76ers change that?

If and when the 76ers and Philadelphia apartment developer David Adelman realize their dream to build a 18,500-seat basketball stadium between 10th and 11th and Market, it will come at the expense of the Fashion District Philadelphia, the outlet mall and entertainment complex that opened in 2019 with the aim of resuscitating Market Street.

Even as the mall was being constructed, white flight was underway. The exodus of white Philadelphians to places like New Jersey and Montgomery County meant the disappearance of many basic goods and services within the city limits. SEPTA ran its busses and trains regularly when people from the burbs Still, the Gallery kept on keeping on because it was accessible to people who lived in Philadelphia. During the 1990s, it became a hub for Black-owned book stores, clothing boutiques and beauty supply stores. Black kids could hang out at pizza joints and soft pretzel spots in relative safety, and it was one of the few places where there was access to the limited public transportation.

transit users who lived in Philadelphia enclaves like Germantown, East Oak Lane and Wynnefield didn’t matter.Preit, the Philadelphia-based real estate and trust company that owned and managed the property, filed for bankruptcy in 2020. Majority ownership was transferred to California-based Macerich. The pandemic also forced stores, including, Century 21 to close. Malls had been moving in the entertainment complex direction before the pandemic.

Designer boutiques like Tory Burch, who the city has courted for years only to lose to King of Prussia, may finally want to open specialty stores in Center City.

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