more likely to buy sponsored products than fans of men’s sports, adding to a widespread sentiment that women’s sports fans are fiercely loyal to their favorite athletes and teams.
According to the chart above by the Morning Consult, about 64% of respondents who identified as Women’s National Basketball Association fans, and 70% of Women’s Tennis Association fans were familiar with cryptocurrencies, compared with fans of the NBA , NHL , MLB and NFL . Women’s sports fans are clearly more familiar with the crypto industry than fans of men's leagues.
From left to right: Coinbase’s Chukwukere Ekeh, Seattle Storm’s Jewell Loyd and Crystal Langhorne at the announcement of their partnership With the partnership, Coinbase identified that social justice is important to it, too. Within the Force 4 Change network, Coinbase has formed its own program, called “.” For every shot blocked by a Seattle Storm player, Coinbase will donate $70 to TechBridge, a nonprofit which focuses on STEM learning for girls grades 5-12 in underserved communities.
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