How Laura Lambert has transformed Huddersfield-based Dragonfly Products into a major player in the dog food market

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How Laura Lambert has transformed Huddersfield-based Dragonfly Products into a major player in the dog food market
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Meet Laura Lambert - who's gone from selling pig's ears on Amazon to running an eco dog food brand with 18 staff in Huddersfield

  • 📰 The Yorkshire Post
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Owner Laura Lambert talks to Andrew Vaux about her ambitious growth plans to become the UK’s holistic pet retailer of choiceis the perfect place to build a dynamic, customer-focused business. She is particularly keen to ensure customers have a clear idea where products have come from.and see products in white bags with no labelling and you’ve no idea where those products have come from.

“After 18 months I realised I was making a lot of money for the franchise company and not much for myself with an awful lot of effort.” She added: “I could see this ending and so I started to research what sort of businesses I’d like to run.” “Then we started getting people asking if we have a shop. So, I opened a shop and took on another member of staff and it just developed from there.”

Laura says: “The pandemic for us was simply stratospheric. I went from this idea of having my own business to very, very quickly having a huge business and having to employ quite a lot of people.

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