Axonista targets the US as companies buy into interactive online marketing

Claire McHugh has her time working in Setanta Sports to thank for seeing the potential for brands to have greater engagement with video content. Along with Daragh Ward, her co-founder, she set up Axonista, which enables live-streaming shopping as a sales channel for brands, in 2010.

The firm, which is headquartered in Dublin, has clients including QVC and Virgin Media, and employs 48 staff. “We were very early to market and we knew it. We started as a digital innovation agency, tapping into an emerging market opportunity around smartphones and tablets, and the tech that came with that like faster internet and video compression,” McHugh told the Business Post.

France Dernières Nouvelles, France Actualités

Similar News:Vous pouvez également lire des articles d'actualité similaires à celui-ci que nous avons collectés auprès d'autres sources d'information.

Facebook and Instagram parent company Meta fined €390m by Data Protection CommissionerThe DPC said it has fined Meta Ireland €210 million, for its Facebook service, and €180 million for breaches in relation to its Instagram service. Comments closed. why. case is over
La source: thejournal_ie - 🏆 32. / 50 Lire la suite »

HSE ‘disappointed’ private GP company ceased operating out-of-hours serviceThe private company that ran the MIDOC service in Laois, Longford, Offaly and Westmeath ceased trading on New Year’s Eve Presumably the HSE have a master-plan to tackle yet another failing in the system? Recruit more managers, perhaps? MLMCommHealth We are disappointed that they are incompetent No sign of LeoVaradkar rolling up his sleeves, to help deal with the problem that he and his colleagues have created. Didn't Leo swear the same path as every order doctor? 🙄🤬
La source: IrishTimes - 🏆 3. / 98 Lire la suite »