Edward G. Gardner, Co-Founder of Soft Sheen Hair-Care Company, Dies at Age 98

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Edward G. Gardner, who co-founded the hair-care firm Soft Sheen Products, building of the largest Black-owned companies in the U.S., has died at 98

Edward Gardner at one time owned a stake in the Chicago Bulls basketball team and was a prominent political fundraiser.March 29, 2023 9:05 am ET

Edward G. Gardner, a co-founder of the hair-care firm Soft Sheen Products Inc., built one of the largest Black-owned companies in the U.S., with help from Michael Jackson’s early-1980s glossy hairstyle, as seen on the cover of his megahit album “Thriller.”

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Wasn't there a hair fire 🔥

🤩🤩🥳🥳🥳

Rest in power, legend

😍😍😍🥳🥳🥳

😲😲😲😲😲🤩🤩🫡

😲😲😲😲🤩🥳

Rest in peace sirji

An irreparable loss to the world’s hair. Rest In Peace.

corruption of the super rich suits

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