CNN needs more than a new CEO. It needs a business strategy

in merger-related synergies. But before he made any decisions, he wanted to hear Licht's thoughts.

Licht expressed his skepticism with the product's programming, according to people in the meeting. The discussion centered around the viability of offering a product named after CNN without actually featuring a live feed of the network's cable programming. Perrette told the CNN+ leadership to pause all marketing spending and not to launch on Roku.

Less than three weeks later, CNN+ was dead. A Warner Bros. Discovery spokesperson declined to comment on the details of the meetings.Had Licht persuaded the Discovery executives to keep CNN+, it's possible his tenure at CNN would have developed differently.

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