Coors Light brewer benefits from Bud Light's turmoil | CNN Business

  • 📰 CNN
  • ⏱ Reading Time:
  • 24 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 13%
  • Publisher: 95%

France Nouvelles Nouvelles

France Dernières Nouvelles,France Actualités

Coors Light's brewer benefits from Bud Light’s turmoil

Molson Coors, brewer of Miller Lite and Coors Light beers, reported Tuesday its single best quarter of revenue since its 2005 merger, as drinkers continue to shift their allegiance away from the Anheuser Busch-made beer. In a release, Molson Coors\n \n said that combined US sales of its two flagship beers outsold Bud Light by 50% in the second quarter and were 30% higher than Modelo Especial, which overtook Bud Light sales in May and June.

” Changes in the beer industry Beer sales have been completely upended following Bud Light’s decision to send a customized can to a transgender influencer, which sparked transphobic backlash and alienated the company’s core customer base. But A-B’s lack of response to the hate also drew criticism from some members of the LGBTQ+ community and their allies. Since then, sales of Bud Light have been consistently falling by more than 20% every week since April.

Nous avons résumé cette actualité afin que vous puissiez la lire rapidement. Si l'actualité vous intéresse, vous pouvez lire le texte intégral ici. Lire la suite:

 /  🏆 4. in FR
 

Merci pour votre commentaire. Votre commentaire sera publié après examen.

France Dernières Nouvelles, France Actualités

Similar News:Vous pouvez également lire des articles d'actualité similaires à celui-ci que nous avons collectés auprès d'autres sources d'information.

Heineken CEO says companies need 'to be balanced' in wake of Bud Light controversyHeineken CEO weighed in on the monthlong backlash against Bud Light after it partnered with transgender activist and influencer Dylan Mulvaney, arguing companies need to be thoughtful and balanced.
La source: FoxNews - 🏆 9. / 87 Lire la suite »