Mark Cuban loved this 'Shark Tank' company until its CEO made a $40 million mistake: 'You blew it'

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A strong mission doesn't guarantee your startup an investment. Return Home CEO Micah Truman learned that lesson on Friday's episode of ABC's 'Shark Tank.'

Micah Truman learned that lesson firsthand on the latest episode of ABC's "Shark Tank," when the billionaire Dallas Mavericks owner — alongside the rest of the show's judges — declined to cut him a deal., works to turns human remains into compost within 60 to 90 days. It bills itself as an environmentally-friendly and cost-efficient alternative to cremation and traditional burials.

The request grew bolder when Truman said that Return Home is "a money-losing company" that brought in $350,000 in 2022 revenue. At the time of its most recent fundraise, "about a year" prior, Return Home was only valued at $20.6 million, Truman said. But many clients at companies like Return Home are young, and may not die for a while: Truman's first five clients were under age 35 when they signed up, he told Make It in February. Plus, the more states legalize human composting, the more strongly cultural headwinds — including some from religious groups — intensify against it, as Make It reported.

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