The Importance of Marketing in Company Success

  • 📰 BusinessTechSA
  • ⏱ Reading Time:
  • 38 sec. here
  • 7 min. at publisher
  • 📊 Quality Score:
  • News: 35%
  • Publisher: 61%

Business Nouvelles

Marketing,Company Success,Advertising

Insights into the importance of marketing in company success and the need for marketers to be involved from the start of new projects.

Marketing is a complex field where you are tasked with, among many other things, figuring out how people will react to everything from Facebook posts to big-budget TV commercials. While I may not be able to give you all the solutions in one body of text, I am able to share insights into what works well, based on my experience in the industry.

Number 1 – Be at the head of the boardroom table It happens way too often that a company launches a new product or service, and a week before the big day the CEO tells the marketing team they must urgently run an advertising campaign on a “tight budget”. Marketing professionals are the most important people in a successful company, and the work they do should never be treated as an afterthought. When a new company project gets underway, marketers must be involved from the start – leading the conversation at the boardroom table on strategy and budget allocations – to ensure success. Marketing costs for big-budget movies typically equal 50% of their production budget, but can go higher. The smash hit Barbie movie epitomizes thi

Nous avons résumé cette actualité afin que vous puissiez la lire rapidement. Si l'actualité vous intéresse, vous pouvez lire le texte intégral ici. Lire la suite:

 /  🏆 24. in FR
 

Merci pour votre commentaire. Votre commentaire sera publié après examen.

France Dernières Nouvelles, France Actualités

Similar News:Vous pouvez également lire des articles d'actualité similaires à celui-ci que nous avons collectés auprès d'autres sources d'information.

Solms-Delta Wine Company Relaunches with Rhône-Style BlendsThe Solms-Delta Wine Company has relaunched, introducing two Rhône-style blends under the guidance of Tommy Hall, the director of global operations for a Fortune 500 technology company. The relaunch also includes plans to revive the Fyndraai restaurant, the Museum van de Caab, and various human development and educational projects.
La source: CapeTownEtc - 🏆 17. / 63 Lire la suite »

Eskom announces board for new transmission companySasol executive Priscillah Mabelane named chair of National Transmission Company of SA, the first entity to achieve legal separation as part of Eskom's partition into three entities.
La source: News24 - 🏆 4. / 80 Lire la suite »