Mulvaney, a biological man who identifies as a woman, was at the center of a panel discussion during South by Southwest on Sunday under the theme “When Beer Goes Viral: The Role of Brands & Media in Fighting Hate.” The conference, which continues through Saturday, puts on discussions, exhibitions, lectures, and the like surrounding the film and music industries.
Amid all the controversy, Mulvaney continued to claim that Bud Light has not reached out. Mulvaney also added that “certain brands didn’t even continue speaking with me” following the controversy. “I think of kind of like a parent, where the parent doesn’t put a stop to something, then the bullying can continue,” Mulvaney went on. “These brands need to step up.”in United States sales by August of last year and its coveted spot as the top-selling American beer, which then went to its rival Modelo, a Mexican beer.