Hartbeat company pumps up underrepresented comic talent

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From writers workshops to new TV shows, Kevin Hart's Hartbeat studios' move to West Hollywood creates more opportunities for rising comics of color.

“Look at this office daytime show, scouting at the worst hours possible!” Vinny Fasline jokes. “I feel like I’m giving the best man speech at a wedding that got canceled. These guys stayed just to see if they could get some cake.” The diverse crowd of around 50 laughs.

'We do movies, TV, all that stuff, but there’s something still deeply special about performing in front of actual people: that real-time feedback and actually getting to touch the audience in a way that you can only through live events,” he said. Building an experiential component around stand-up, in July 2023 Hartbeat Weekend returned to Resorts World in Las Vegas for four days surrounding Hart’s birthday. The comedian performed alongside Ludacris, T.I., and J Cole.

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