Dairy industry 'struggling to recruit' next generation

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A recruitment drive has been launched at the annual Dairy Show in Somerset.

A recruitment drive has been launched at the annual Dairy Show, held at the Royal Bath and West Showground near Shepton Mallet in Somerset.

Georgie left home for a few years, working in another rural industry, horse-racing. She travelled the world, worked in America for a while, but in the end her cows drew her home.The Mendip hills, that Georgie is showing me, are beautiful on the sunny day I visited the farm. But I wonder how many other 23-year-olds get up every day at five in the morning for the mucky, and vital, job of milking?"But you can't beat sunrises either, they are beautiful too.

Modern dairy farms use robot systems to milk the cows, gather huge amounts of data to analyse, and increasingly use green technology to reduce their carbon emissions. They even change cows' diets to cut down on burps, a significant source of methane. "You're outdoors, you're working for your future, not someone else's, and I wouldn't do anything else."Outside, I met other young people handing out programmes, young vet students hoping to work on farms in the future.

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