The film industry is at a moment of transition. The rise of streamers and the increased popularity of YouTube-type media have changed the game. Streamers flooded the market with capital based on unsustainable projections of growth. Now, as financial reality hits, they are scaling back and fewer films are being produced within the studios system than in decades past.
Our solution: crowd financing on-chain. Both accredited and unaccredited investors alike are able to buy a securitized token powered by Avalanche. That allows them to share financial revenues of a slate of multiple films through the platform. If you’ve ever wanted to attend a premiere, walk the red carpet, or simply learn about how movies are made - this is your chance.
Our offering is built on smart contracts, which live on an immutable ledger and treat all investors equally. This immediately solves transparency issues in accounting and paying investors. The thought of accounting to thousands of micro-investments would be a nightmare for any independent producer. But, with blockchain tech, the process is straightforward and dividends are paid out immediately.
If we can raise funds from large groups of investors while a film is in the greenlight process, we better determine that there is a market for that film before even greenlighting. It enables us to market more efficiently: we now have an army of thousands of built in super fans, our “cult.” This helps inform the demographic profile of our film audience, not to mention the legions of people ready to help us grassroots market.