On Monday, he’s doing just that by launching his supplement company IM8, available at IM8health.com in 31 countries, developed by health sciences company Prenetics.
For Prenetics, this partnership was a way to break into the consumer space. In addition to the Prenetics team, the IM8 products are developed with support from the brand’s scientific advisory board, including Mayo Clinic oncologist Dr. Dawn Mussallem; former NASA chief scientist Dr. James Green; Cedars-Sinai microbiome expert Professor Suzanne Devkota; preventative medicine and nutrition expert Dr.
Without this level of professional attention, Beckham was seeking an all-in-one solution that was easy to remember taking, noting that his wifeoften says he’s always forgetting to take his supplements. For Beckham, IM8 is the perfect solution, as the brand claims its Daily Ultimate Essentials product replaces 16 different supplements. It’s also a mixable, açai and mixed berry flavor drink powder.
It’s not just Beckham who has seen results. The brand tapped San Francisco Research Institute to conduct a 12-week randomized clinical trial with 60 participants that showed mostWhile Daily Essentials is the brand’s hero product, IM8 is also launching with its Daily Ultimate Longevity capsule. “That’s going to be product for individuals that 35 to 40 above.
In addition to Beckham, the brand has also tapped an array of creators in the health and wellness space, including pro athletes, with a combined following of more than 35 million followers to promote the brand. IM8 will also host live events to introduce the product to more people.