The listing of the Malaysia Halal Pavilion on JD.com, one of the largest e-commerce platforms in China, is expected to become the latest avenue for Malaysian micro, small and medium enterprises to explore the market in the republic more easily.
He said the effort also allows Malaysian MSMEs via JD.com to connect directly with customers across China, thereby meeting the increasing demand for halal products. “This pavilion not only focuses on halal food products but also opens opportunities for other products such as packaging, manufacturing materials, electrical goods and much more. Our goal is to expand this platform so that more of our entrepreneurs can market their products in China via JD.com.
“We have launched this pavilion on JD.com, which is the first platform for halal products to be exported to the Chinese market online. Among the products marketed are food, cosmetics and skincare,” he said.