Lucky Brand files for bankruptcy, becoming the latest victim of the coronavirus pandemic - Business Insider

Lucky Brand announced Friday that it is filing for Chapter 11 bankruptcy.

The firm said it had entered into a "stalking horse asset purchase agreement" with SPARC Group LLC, which owns brands such as Aeropostale and Nautica, for the sale of "substantially all" its operating assets. "The COVID-19 pandemic has severely impacted sales across all channels," the firm's interim chief executive, Matthew Kaness, said in the statement.

Corona didn't do it Government did Is that so hard to understand? Oh wait, you're fake news

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If the pandemic continues for a bit longer many of the brands may become bankrupt soon..

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Lucky Brand files for bankruptcy, has offer to sell companyDenim retailer Lucky Brand Dungarees has filed for bankruptcy protection, blaming its troubles in part on the coronavirus pandemic, and said it has a deal lined up to sell the company. Lucky said it plans to close 13 stores and could shutter more during the bankruptcy process. Los Angeles-based Lucky The rich get richer, this is exactly how it works Not so Lucky
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