by focusing on the wellness aspect of a beauty routine. Her debut line in 2020, dubbed the first ritual by the brand, featured threeproducts: a moisturizer, a facial roller and a candle. Each item, embossed with its own affirmation, was designed for the purpose of self-care.at the time. "To value and uplift yourself, and have the result shows from the inside out."
"I was inspired by stories my mom would share about my grandmother making homemade remedies, and at a young age I learned how to make my own hair, skin, and body care remedies alongside my mom," Twine recalled in an interview with
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