These latest domain shenanigans can be seen as another escalation from Musk, who without an actual AI product to deliver at the moment, must rely on showy posturing.
Buying AI.com has symbolic and practical value, literally codifying X.ai into the annals of the internet as synonymous with artificial intelligence itself, and gaining traffic from those used to typing the domain when it once brought them to ChatGPT. Whether the gambit will pay off, though, is shaky. Musk's track record with X-branded businesses, after all,
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