Nigeria’s luxury car market to reach $55m by 2028

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The Nation Newspaper Nigeria’s luxury car market to reach $55m by 2028

The Nigerian luxury car market is experiencing remarkable growth despite the challenges posed by rising inflation and other macroeconomic turbulence, theCars45 is a technology-enabled automotive trading platform, powered by Africa’s e-commerce giant Jiji, which, some years ago, acquired and merged with Cars 45, to create a single organisation that offers unique services for car sellers, buyers, and dealers.

According to the COO of Jiji and Cars45, the remarkable growth of the Nigerian luxury car market amidst rising inflation and other headwinds highlights a significant trend in the Nigerian economy. He also said in addition to the undiminishing desire for prestige and social distinctions, Nigerians also want to balance style, comfort, performance, and budget.

In response, luxury car dealers and other related businesses, he said, are continually emerging to meet the needs of their discerning clientele. He also pointed at the need for sustainability as another factor. According to him, Nigeria is embracing sustainable luxury just like the rest of the world, and it’s a driving force behind customer preferences.

According to him, a few charging stations already exist like the NADDC stations in Lagos and Sokoto, as well as privately-owned stations in-office and in-home. “It continues to defy gravity as consumers, undeterred by economic fluctuations, prioritise status, comfort, and performance on the road,” Makarchuk told The Nation.

 

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