Most run their company or customer relationships based on a product-focused mindset, which puts the onus on finding a market to sell one’s products to, rather than orchestrating growth together with customers.
If you were to ask a CEO how customer-centric their strategy is, they’ll likely tell you that it is a work in progress. Rarely will CEOs tell you that their strategy works seamlessly or that it is in serious trouble. For our upcoming book,, we analyzed data from more than 1,000 customer-centricity transformation projects over the past 25 years.is an adjunct professor of marketing at INSEAD and co-director of INSEAD’s Marketing & Sales Excellence Initiative.
Berita ini telah kami rangkum agar Anda dapat membacanya dengan cepat. Jika Anda tertarik dengan beritanya, Anda dapat membaca teks lengkapnya di sini. Baca lebih lajut:
Indonesia Berita Terbaru, Indonesia Berita utama
Similar News:Anda juga dapat membaca berita serupa dengan ini yang kami kumpulkan dari sumber berita lain.
3 Traps on the Way to Becoming a Customer-Centric CompanyResearchers analyzed data from more than 1,000 customer-centricity transformation projects over the past 25 years. They found that only 15% of CEOs and sales teams have a customer-centric strategy.
Sumber: HarvardBiz - 🏆 310. / 63 Baca lebih lajut »
3 Traps on the Way to Becoming a Customer-Centric CompanyResearchers analyzed data from more than 1,000 customer-centricity transformation projects over the past 25 years. They found that only 15% of CEOs and sales teams have a customer-centric strategy.
Sumber: HarvardBiz - 🏆 310. / 63 Baca lebih lajut »
3 Traps on the Way to Becoming a Customer-Centric CompanyResearchers analyzed data from more than 1,000 customer-centricity transformation projects over the past 25 years. They found that only 15% of CEOs and sales teams have a customer-centric strategy.
Sumber: HarvardBiz - 🏆 310. / 63 Baca lebih lajut »
3 Traps on the Way to Becoming a Customer-Centric CompanyResearchers analyzed data from more than 1,000 customer-centricity transformation projects over the past 25 years. They found that only 15% of CEOs and sales teams have a customer-centric strategy.
Sumber: HarvardBiz - 🏆 310. / 63 Baca lebih lajut »