How to Navigate a Collapsing Business: Magazine Giant Meredith Axes Nostalgia

  • 📰 WSJ
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  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 4%
  • Publisher: 63%

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People buy fewer magazines, so the nation's biggest publisher has a plan: 'Give them magazines they want.'

Nation’s largest publisher jettisons Time and Fortune, despite their prestige, in favor of Happy Paws and People Meredith’s new magazines, left, and magazines being dropped, right, show the publisher’s focus on lifestyle content.

 

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My problem isn't the money. It's either living with stacks of paper or recycling mountains of paper.

Picante.

I would like to get a bunch of magazines online but will not buy individually (FT , ForeignPolicy , TheAtlantic washingtonpost )

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