HOLLYWOOD, CALIFORNIA - OCTOBER 11: Joey Jia speaks during the Crazy Maple Studio and Screencraft Celebration of the Launch of Their Screenwriting Competition at NeueHouse Hollywood on October 11, 2024 in Hollywood, California.he first episode of “The Double Life of My Billionaire Husband” pans out like a daytime TV melodrama: a female protagonist asks her father and evil stepmother for $50,000 to pay for her mother’s kidney dialysis treatment.
So after doing my research, I decided to leverage Chapters’ IP, and bring this new form of content to the States so as to help grow the business. We're creating a very different type of format of stories. We see so many good stories, but there's zero ability to attract traffic, nobody is interested. So we have to build a story with a very strong capability to attract traffic, people. More precisely once we put this clip on Facebook, people watch it. In no time they download, decide to make a paid purchase. So that is called “impulse purchases content.” We call them new media stories.
Who writes the content on ReelShort? There are reports that say some of the content sounds like they've been written by AI.