Audi has unveiled a new logo for its sub-brand in China, marking a significant departure from its iconic four-ring logo. The announcement came shortly after Jaguar faced criticism for its recent rebranding. The German automaker has partnered with SAIC, a major Chinese automotive company, to launch the new sub-brand. The new model, designed specifically for the Chinese market, features an updated logo with the word 'Audi' replacing the traditional four rings.
Gernot Döllner, CEO of Audi, expressed optimism about the venture, highlighting the sub-brand's advanced driver-assistance technology and Audi's long-standing presence in China since 1988
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