of its release last year. Despite Pink IPA being sold at a fifth cheaper than Punk IPA, to reflect the gender pay gap and to"[expose] the sexist marketing techniques used to target women, particularly within the beer industry", women pointed out that they didn't need a pink label to make it acceptable to partake in beer drinking, thank you very much.
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A man sued beer company Brewdog for gender discrimination against men - and wonDr Thomas Bower said his gender stopped him from paying £1 less for a bottle of beer.
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