Plc plans to cut 2,300 jobs as cigarette sales continue to decline in major markets and US President Donald Trump vows to tighten restrictions on new alternatives to smoking.
Five months into the job, Chief Executive Officer Jack Bowles is setting out to transform BAT as the company faces pressure to jump-start its underperforming portfolio of cigarette alternatives. As tobacco companies struggle to deal with the shift in smoking to vaping, rival Japan Tobacco Inc. recently announced plans to eliminate 3,720 positions over three years.