"Realistically we should be launching at Barneys," Zaidi told Business Insider. "If the bankruptcy didn't happen, we would have been launching within a few weeks."
"When we started, it was always our dream to get into the luxury market and to get into Barneys New York," he told Business Insider. "It felt incredible as a designer to achieve that." , serving as an arbiter of style and holding the power to put emerging designers on the map. In that moment, after spending the better part of the last 10 years taking Profound from Urban Outfitters staple to bona fide luxury status, Zaidi finally felt he had made it.
This is why - I make an effort to go into department stores.
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