The average price for a sponsored post on social media is expected to drop between 15% and 25% in the near term, according to a new report from the influencer-marketing firm IZEA.
During the last recession, the average cost of a sponsored post fell by 62.7% between 2008 and 2010, according to IZEA's data. The influencer-marketing industry was much smaller at that point, and its losses had a limited impact on the advertising industry as a whole. IZEA notes that social-media traffic is up in its report, but suggests that broader fallout from a slumping economy will cut into sponsored content rates going forward. and brick-and-mortar retailers are refocusing on e-commerce.
Instagram and YouTube stars are shifting strategies as some influencer-marketing sectors hit a 'standstill,' focusing on income streams like directly selling products and online coaching
We have summarized this news so that you can read it quickly. If you are interested in the news, you can read the full text here. Read more:
Ireland Ireland Latest News, Ireland Ireland Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Coronavirus school closures would cost US economy $51 billion a month - Business InsiderSchools across the country are shutting down to stem the outbreak of the novel coronavirus — and those decisions are costly. Is it worth it? The bigger question is what could it cost if you don't
Source: BusinessInsider - 🏆 729. / 51 Read more »
Influencer marketing: How coronavirus could impact sponsorships, posts - Business InsiderThe average cost of sponsored content may drop, according to a recent report, depending on the length of the coronavirus and its overall impact.
Source: BusinessInsider - 🏆 729. / 51 Read more »
Tech investors warn of recession's impact on startup funding and growth - Business Insider'A recession is inevitable': European investors and startups brace for cash drought and lower valuations amid coronavirus slowdown The US economy is strong. This will pass. All the Fake News and scare tactics will dissipate... Good. Clean out the trash. 🥺
Source: BusinessInsider - 🏆 729. / 51 Read more »
Rihanna's Fenty Beauty House highlights collaborative influencer marketing on TikTok - Business InsiderRihanna announced a new TikTok creator hub, Fenty Beauty House, which is representative of the rising tide of collaboration among younger influencers. 💙 1 hour since you posted this and 0 zero comments... Wow guess Fenty will make it big 🤣 tiktokleaked branding pidgeon clothing since CoronavirusOutbreak COVID2019
Source: BusinessInsider - 🏆 729. / 51 Read more »
The Subscription Payments Ecosystem Report from Business Insider - Business Insider[NEW REPORT] The Subscription Payments Ecosystem: BIIntelligence sizes up the current subscription payments opportunity — and what's driving its growth
Source: BusinessInsider - 🏆 729. / 51 Read more »
3 ways to manage investments during market drop, according to CFP - Business InsiderFirst things first: Don't panic. No matter how tempting it is to cash in your investments, that's probably the worst thing you could do right now. I would not call this a 'correction' This isn't just a correction, as some sectors will stay down at a new low as the dust settles, and for some, we may not see that for a while. Was just research Cruise Ship Builders, can't even imagine what they're going to do. The market will recover, but not all accounts will.
Source: BusinessInsider - 🏆 729. / 51 Read more »