A mother of five who graduated from the school of hard knocks, Andrews built a successful cosmetics business in Columbus, Ind.,But this year's sales are exploding as she pivots her production from lip gloss to hand sanitizer.
She earned her GED and ended up working in a variety of industries before landing in marketing at a bank. "I just worked extremely hard," she says. Andrews' father, who was dying after seven-way bypass surgery, encouraged her to pursue her business full-time, telling her, "The only thing that keeps people from doing what their dreams are is that they're afraid to do it."
When Andrews recovered, she quit her banking job in 2014 and threw herself into the cosmetics business.Andrews worked at night while her family slept, so she could take care of the kids during the day. "Many people ask me, 'Do you have a chemistry degree?' Clearly I do not," says Andrews. But she says she has a natural talent for figuring out how to make things.
Importantly, Andrews says the price point is what she would charge in a normal environment, with 1-ounce, 150-use bottles retailing for $5.50.
MakeIt 1oz for $5.5, I am not sure I can call these normal price.
MakeIt How? And what a smile
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