? Who are the stakeholders that are concerned with your company's success?
Identify who the key suppliers or partners are and the extent to which your business will depend on those relationships. Think about what you'll need in terms of facilities and technology , or other capital investments that may be specific to your business. In addition to defining an organizational structure and each position's responsibilities, make a plan for recruiting, retaining, and compensating your team. You may need professional consultation to navigate HR issues, or if you'll be offering equity ownership of the company.Once you've established your target customer segment, you'll need to develop a strategy for crafting the right messaging to reach them.
Your profit-and-loss model, also known as a pro forma income statement, is a projection of your expected income and expenses for the first 12 months, and up to a period up to five years. A summary P&L will suffice here, but be based on a more thorough model that is included in the Appendix.
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