She originally started her YouTube channel when she was 12 years old, and growing up, she loved watching makeup and beauty videos.
Like many influencers, Jones earns the majority of her money online through brand sponsorships. But unlike some influencers, she pitches brands and negotiates all of the deals herself, she said. "A lot of my friends would ask how I do my hair, what products I use, so that was really the first couple of videos that I posted on my channel, and still to this day those are the videos that I get the most recognition, the most views on," she said.
She'll also tag the brand and use specific hashtags that they use to grab their attention and possibly be reposted on their page.
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arperelli Great article!! So many influencers don’t understand the value they bring to the table 👏🏽
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A new trend of suprfans make brand post for free because they love the brand & get social credit
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