How Homebase became one of the most accurate economic forecasters during the pandemic - Business Insider

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How a small-business software company became one of the most accurate forecasters of the pandemic recession

Homebase data is also valuable because it comes directly from businesses, instead of survey data, which is subject to user interpretation.

"Homebase to their credit has been admirably transparent with their data on a high-frequency basis, even a daily basis," said Tedeschi. Other reports, such as the do not allow the public access to the raw data. Because Homebase data over-represents small businesses in some industries, "there's always a concern that at some point the whole economy will move in a direction that is not 100% aligned with those particular sectors," Dvorkin said.

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