Walmart releases a top-rated toy list annually and said this year's picks have been different than any other due to the pandemic and people spending more time at home.
He said the company is also seeing some trends related to digital media consumption as many kids are getting more screen time at home. For example, there has been more demand for kid influencer-created toys, products that allow kids to create their own media content, and toys related to top shows and movies such as Blue's Clues and Paw Patrol.
Toys with elements of mystery remain popular as well, such as Hatchimals and L.O.L. Surprise products, he said.
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