I was around for Hummer's demise after the financial crisis when GM was shedding brands, and I argued against killing it off. But kill it off GM did, and I certainly never anticipated a comeback, much less a reboot powered by electrons rather than dead dinosaurs.
We could easily forget that Tesla is also the first new US auto brand to succeed in about a century . That's true, but EVs are less about tires and doors than they are about the technology that enables them to travel 300-400 miles without being recharged. Until recently, such range was impossible because batteries had to be so large to power vehicles over such distances.
The current estimated cost of transferring the world toward 100% clean energy production, in addition to the cost of researching and producing a clean alternative to reduce break dust would cost the combined net worth of the hundred thousand wealthiest people on earth. Good luck
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Source: BusinessInsider - 🏆 729. / 51 Read more »
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