How 4 traditional companies successfully went digital

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Fire Fighter Industry, OCK Group Bhd, NUMU and Unilever decided it needed to keep up with the times and Workana stepped in to help it go digital cost-effectively. FMTNews FMTLifestyle Workana OCKGroup

As traditional companies begin to take operations digitally, Workana steps in to facilitate the process.

Soo believed his conservative, conventional company could grow, despite being in a ‘boring’ industry. The main purpose of his team was to find new methods to solve problems, outside of the company. It hired a Google Analytics professional to create online advertisements and write copy for the company. It was skeptical at first because the digital space was uncharted territory for a conventional company selling fire safety equipment and services.

Fire Fighter Industry saved time and spent a third on freelancers of what it would otherwise have spent on a full-time employee.OCK hired a freelancer for a proposal presentation. After analysing multiple proposals, OCK hired a freelancer from Workana for the upcoming proposal presentation.NUMU focuses on rewarding consumers.

Using the marketing principles of affiliates and influencers, NUMU presented the same opportunity to everyone. Within a short period of time, NUMU was able to access the Instagram API platform and is about to work on Facebook data.

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