, she wanted to combine her passion for nutrition, athletics, and marketing into an impressive line on her resume.
"The offer is exactly the kind of thing you hope for when starting a project like Zest and Finesse, so it was painful to have to deny it," Clapper told Insider. "But those are the rules." This development marks a monumental turning point for student-athletes. Come August, the change in NIL rules will open the door for hundreds of thousands of entrepreneurial undergraduates like Clapper to turn their image into income, a paradigm shift that will unlock millions, if not billions, in potential revenue.
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