And speaking of companies led by women, this week we take a look at Ashley Merrill's efforts towards turning around DTC athleisure brand Outdoor Voices. Also, we check in on why MyPillow CEO's support of Trump has proven to be a double-edged sword.to get me, Danni Santana, and our Senior Editor, Gloria Dawson, in your inbox every week.
Prior to her arrival, the athleisure brand was facing inner turmoil, including financial woes, prompting then-CEO Ty Haney to step down amid disagreements with the company's board.
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Will be buying ONLY from Mom/Pop or Specialty Online only. NO MORE 'Giants eating the children' shopping.
Sell direct to consumer online for a lesser price. Retail stores will be going the way if the dinosaur eventually