How This Physician Created An Esports Branding And Marketing Company

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Melita Moore, sports and esports medicine physician and founder of Levels Unlocked, helps athletes and gamers both on the medical and branding aspects of their careers.

As she transitioned in her career, she secured a position at MedStar Health in Washington, D.C. Under this new role, she became the team physician for the WNBA Washington Mystics, the NBA G League Capital City Go-Go and the NBA 2K League Wizards District Gaming. Being a team physician for the gaming team led Moore to conduct thorough research on the gaming industry and best practices for treating professional gamers properly, making her an expert in the field.

In March, Moore stepped down from her role at MedStar Health to focus solely on her entrepreneurial endeavors. In addition to expanding Levels Unlocked, she’s also focusing on her 501 Health-e-Gamer Foundation. Moore and her team of multicultural women executives design, market and manage personal brands for esports athletes, traditional athletes, sports medicine professionals and influencers. Additionally, she’s a board member and chair of the health and wellness commission at Global Esports Federation. Research is key. The more you know about the area you want to get into, the better-informed decisions you can make.

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