PUTRAJAYA, Sept 22 — Industry players have agreed to further reduce the price of chicken at the producer and farm levels in order to stabilise the wholesale and retail prices and help consumers enjoy chicken at a reasonable price.
Among them was the provision of soft loan facilities to help the industry maintain sufficient poultry production and address the issue of rising production costs due to the increase in the price of imported chicken feed. It said that KPDNHEP and Mafi were closely monitoring the increase in the price of standard chicken since early this month, where retail prices of over RM10 per kg were detected in several areas.
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