What The Metaverse Will Mean For The Fashion Industry

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The era of virtual fashion is coming sooner than you may think.

, digital environments are increasingly transforming from transaction-focused consumer spaces to multi-dimensional worlds that foster collaboration and creativity. Naturally, fashion is expected to be key player in this coming era.

The metaverse is a virtual reality that redefines how we use technology, integrating both digital and physical worlds. And it’s not some distant reality — in fact, we’re already there. The pandemic has thrust the world into daily Zoom meetings and VR chats, and it’s increased a collective urgency to nurture our online identities. Facebook — which owns Instagram and other social platforms —as it aims to change users’ online experiences via augmented reality and virtual avatars.

Due to the blurring lines between physical and virtual, COVID-19 has in large part been a catalyst for the metaverse and digital fashion. Social media platforms like Instagram have introduced us to the metaverse with the popularity of digital influencers likeIn the age of the influencer, many

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