that Elon Musk is looking at adding a payments system to Twitter, fuelling speculation the company could incorporate the altcoin into his social media site.
In its aim to create a new revenue stream for the platform, Twitter has started applying for regulatory licenses and designing the software needed to introduce payments on the system, the report said. A team at Twitter is also creating a vault for safely storing user data that a payment system would collect, sources told the FT.
Allowing payments on Twitter is key for the company as its advertising business of $5 billion a year has been hit since Musk bought Twitter in October, with marketers citing concerns about management and content moderation. and previously has pushed for its as a payments vehicle. The prospect that it could be a payments option on Twitter sent the meme coin jumping much as 10% to an intraday high of $0.095655. The gain was later pared to 7%.
The move comes amid a broader rally in crypto markets after a dismal 2022. Bitcoin is up almost 40% in January, and is set for the best month since October 2021.