Rokt employee shared blackface photo during company Zoom

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Employees at the $2 billion e-commerce startup Rokt once saw a photo of a colleague in blackface during a company Zoom meeting

were shocked when an employee shared a photo of a colleague in blackface during a Zoom meeting in 2020.

A handful of workers expressed their dismay in the meeting's chat box."Did my eyes just see what it was?" recalled one of more than a half-dozen former employees who told Insider they saw the photo."It was almost like you were seeing a naked picture." But Bruce Buchanan doubled down. Current and former employees recalled him saying at a later all-hands meeting that blackface — a racist performance from the Jim Crow era where white performers colored their faces to mock Black people — was not a big deal in Australia, where Buchanan and the offending employees are from. Buchanan denied saying this. "We were all, in America, like, 'We don't need to learn about blackface from you,'" the second former employee said.

 

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