FILE – The Accenture logo is displayed on a scrim as Denmark’s Thomas Bjorn’s shadow is cast onto it while he practices for the Match Play Championship, Feb. 20, 2012, in Marana, Ariz. Technology services provider Accenture is the latest company to ramp up its artificial intelligence business, announcing Tuesday, June 13, 2023, that it will invest $3 billion over the next three years and double its AI-related staff to accommodate scorching hot demand.
Accenture joins a growing list of technology companies racing to take advantage of a broader interest from businesses looking for new AI tools that can analyze data, help make decisions and potentially replace some tasks currently performed by human workers. Much of the interest is on “generative AI” tools such as ChatGPT that can produce works of writing on command, as well as images, computer code and other media.