Confusing biscuits? Provita loses court battle with alleged copycat Snactive | Business

  • 📰 News24
  • ⏱ Reading Time:
  • 25 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 13%
  • Publisher: 80%

Ireland News News

Ireland Ireland Latest News,Ireland Ireland Headlines

Provita owner National Brands, a subsidiary of AVI, has lost a trademark battle against competitor Snactive after the North Gauteng High Court in Pretoria concluded its rights did not extend to its biscuit's characteristics. | News24_Business

Continental Biscuit Manufacturers admitted it had entered the savoury biscuit to compete with Provita, but further argued it offered consumers a choice, and had three fundamental differences – the brand name, the packaging and the ingredients.The court, in its judgment, said that while National Brands has a"clear and protected right" as far as its registered Provita trademark is concerned, it agreed that this right does not extend to the product – the biscuit itself.

In issuing the costs order, the court said National Brands had dragged its feet, having launched the legal action eight years after the competing biscuit had entered the market.In times of uncertainty you need journalism you can trust. For 14 free days, you can have access to a world of in-depth analyses, investigative journalism, top opinions and a range of features. Journalism strengthens democracy. Invest in the future today. Thereafter you will be billed R75 per month.

We have summarized this news so that you can read it quickly. If you are interested in the news, you can read the full text here. Read more:

 /  🏆 4. in İE
 

Thank you for your comment. Your comment will be published after being reviewed.
Please try again later.

Ireland Ireland Latest News, Ireland Ireland Headlines

Similar News:You can also read news stories similar to this one that we have collected from other news sources.

Embrace innovation and transform your business with Vodacom Business and Huawei CloudAs cloud computing continues to revolutionise industries, Huawei Cloud is a leading and disruptive platform for organisations looking to reap the benefits of the cloud.
Source: BusinessTechSA - 🏆 24. / 61 Read more »

High court gives nod to Post Office's business rescue, staving off liquidation amid R2.4bn bailout | BusinessThe North Gauteng High Court in Pretoria has granted government's application to place the SA Post Office in business rescue, putting a halt to ongoing liquidation proceedings and paving the way for a R2.4 billion taxpayer bailout.
Source: News24 - 🏆 4. / 80 Read more »

SABC headed for business rescue, says CFOThe broadcaster is poised to announce a R1bn loss, and will not be able to pay salaries.
Source: TimesLIVE - 🏆 28. / 59 Read more »

Small business development department sees red, tapes DG to PresidencyThe director-general of the department of small business development has been transferred to the Presidency’s red tape unit after falling out with minister Stella Ndabeni-Abrahams.
Source: TimesLIVE - 🏆 28. / 59 Read more »

Solly Moeng | All we are saying is give pacts a chance | BusinessOPINION | The SA of today, which is being sold to investors, trade partners & authorities, is a far cry from the country we all looked forward to at the end of apartheid. Backs against the wall, we can hardly afford to be cynical, writes Solitoliquido
Source: News24 - 🏆 4. / 80 Read more »