The video game industry just got a lot smaller. The long and winding saga of Microsoft’s $69 billion purchase of Activision Blizzard has finally come to a close with the companies announcing the completed merger today following one last greenlight from regulators in the UK. Call of Duty is now part of Xbox and the tech giant has now surpassed Sony as the second biggest gaming company in the world, as gaming’s big march toward corporate consolidation continues.
However, a day after The Wall Street Journal’s report was published, Spencer emailed staff within Microsoft that he was “evaluating all aspects” of Xbox’s relationship with Activision Blizzard. The next day, he approached Kotick about buying the embattled company. Those talks eventually culminated in a deal to buy the Call of Duty publisher for $95 a share, a 45 percent premium over what the company was worth following the sexual misconduct reports and game production delays.