Levi Strauss seeks US$6.2 billion valuation in market return

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Jeans maker Levi Strauss & Co said on Monday it expects to raise as much as US$587 million through its initial public offering, which marks its ...

REUTERS: Levi Strauss & Co said on Monday it expects to raise as much as US$587 million through an initial public offering , giving it a value of up to US$6.17 billion as the jeans maker returns to the market after three decades.

In its regulatory filing, Levi Strauss said the proceeds from the listing can be used for future acquisitions that will enhance its portfolio of brands, but has no immediate plans of any takeover. The 165-year-old company, known for inventing blue jeans, said it wants to evolve into a full-fledged global lifestyle leader for both men and women.To attract young customers, brand Levi's is also planning to expand its tailor shop and print bar that lets consumers customize and put their own designs on the company's branded jeans and T-shirts.

 

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