Actor Jon Hamm uses voice to tell inspiring story of family business

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The character of Don Draper, an advertising executive on the award-winning show"Mad Men," is known for being a no-nonsense businessman who will go to any length to close a deal. But now actor Jon Hamm, who portrays the iconic character, is using his voice to share the inspiring story of a family business and how it's persevered for generations.

"When Business Is Love: The Spirit of Hästens: At Work, at Play, and Everywhere in Your Life" is written by Jan Ryde, the current CEO of Hästens and fifth-generation family member to head the Swedish bed manufacturer. In the audiobook, Hamm narrates the Hästens origin dating all the way back to 1852 and how the company has evolved over the years to become a prominent worldwide brand known for its high-quality, handmade luxury beds. The Emmy and Golden Globe winning actor joined Scripps News Tuesday morning to talk more about Hästens' history, lessons the company learned along its journey, and what inspired him to share the story.

"This project kind of came across my desk and I started looking into it and I thought it was actually kind of an inspiring story of a different way to kind of not only run your business, but how to think about life and engage with life on many levels ," Hamm reflected.

"There's a better way, and this is sort of a roadmap for that better way," Hamm said."Treat your customers, treat your employees, treat the business the way you would want to be treated. You can look at it antagonistically as this sort of zero-sum game ... but I think we've evolved, hopefully, evolved past that way of thinking to a more magnanimous and — as Jan puts it in the book — 'infinite' way of thinking of business.

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