WWD’s latest webinar with industry experts from Kearney focused on the results of a recent executive sentiment survey that was conducted over the summer.
The amplified focus on macroeconomic influences underscores a broader tension in an industry deeply connected to consumer confidence and discretionary spending. However, the data portrayed a significant geographic variance in these concerns, with differing impacts on European and American markets. Kleinewillinghoefer noted that aside from inflation, top concerns were “somewhere between 30 and 45 percent in terms of extremely concerning or very concerning, which I think highlights something that we’re hearing in the market a lot — that there’s just such a breadth of concerns that executives are facing right now and that it’s actually very hard to focus on one issue independently,” she said. “It really is a matter of focusing on all the different strategies on all the different areas.
The discussion also touched upon the pivotal role of artificial intelligence in reshaping the industry. “Predictive AI is becoming table stakes for inventory management,” Kleinewillinghoefer said, stressing on the transformative impact AI is poised to have, not just operationally but also in enhancing the consumer experience in luxury markets.issues such as inventory management and sophisticated consumer insights tools, driven by AI and data analytics.
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